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How to turn your data into a money maker
Guide one: building strong use cases You see zeros and ones, we see a goldmine. Data is hugely powerful for businesses in Marketing, Sales, Procurement, you name it. But start a data project without strong objectives and you’ll be in trouble. To win at the data game, you’ve got to: Ask the right questions Set […]
Quitting work, saving babies and solving crime
How data is shaping our world (Data is cool! article #2) “Tell me something cool about data!” Said no one, ever. Or perhaps not outside a data analyst meeting. Which is a shame really, as data is having a greater and more profound effect on each of our lives with each passing year. In our […]