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THE 4 TYPES OF DATA CONSUMER – WHICH ONE ARE YOU?
This article is written by Matt Dent, BI Consultant at Data3 Data viewers, stakeholders, decision makers. They are a diverse bunch with differing needs, wants and desires. There is something they all have in common though; a desire to be able to make the best decisions for their business or for the issue they have. […]
AN 8-STEP BUSINESS INTELLIGENCE & ANALYTICS JOURNEY, OR IS IT A NEVER-ENDING CYCLE?
This article is written by Matt Dent, BI Consultant at Data3 Dashboarding is not Business Intelligence (BI). Nor is reporting. BI is not creating a propensity model, nor is it creating a customer segmentation. BI is all about value, delivering actionable insight; so that decision makers can make informed decisions. Business Intelligence brings robust, reliable […]
THE POWER OF COMBINING FINANCIAL AND CUSTOMER DATA
We speak to business leaders everyday about their data challenges and data opportunities. They’re all struggling with exactly the same thing – disconnected data that is siloed across their organisations, meaning that it’s really tricky to get answers to simple business questions like these… How many customers do we have? Well, what do you mean […]
Protected: The Challenge of Data in the Real Estate Sector
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Protected: The Challenge of data in the Energy Sector
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Protected: The Challenge of Data in the Financial Sector
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The Biggest Business Opportunity?
The world of business has completely changed, and if you want to survive, you NEED to harness the one business asset that is everyone has forgotten about – let me explain… Even just a year ago, the options to understand how your business was performing were pretty bad… You could pop over to someone’s desk […]
Marketing Analytics: Using data to drive revenue
This article is written by Amanda Kite, our Insight Consultant at Data Cubed. According to Gartner’s 2019-2020 CMO spend survey, 76% of marketing leaders say they use data and analysis to drive key decisions. So the days of making marketing decisions based on gut feel are long gone, aren’t they…? In fact, in the same Gartner […]
Can Your Data Help You Make or Save Money?
We think it can. Actually, we know it can. We haven’t come across a business yet that can’t use its data in some way to boost its performance. But if you don’t have the data skills in-house (like many businesses), it can be difficult to see the potential your data holds. This could mean you’re […]
Why Every HR Team Should Hire a Data Translator
HR is up against it Businesses don’t build themselves; people build them. That’s why HR teams have such a tall order. They need to hire in the right people and then build effective long-term strategies to engage them, motivate them and ultimately drive business success. Measuring all of these tasks for effectiveness has been a long-standing […]